At the end of the eighteenth century the Riviera between Portofino and Marseille is renowned for producing the best soap in the world. Master soap-makers settled there, attracted by the quality of the raw materials available: olive oil and natural soda harvested from the ashes of marine plants.
Virgilio Valobra adopts the open-air boiler method from Marseille: after cooking, the unfinished flakes of soap are left to mature for six months (this way water content minimizes, leaving a highly concentrated product). Once dried out, the flakes are treated with precious ingredients, like essences, vitamins and perfume.
Now the soap is ready to be manually cut into single pieces and embossed with the company’s mark with a special printing machine.
The soap must be stored in a dry place if it's not used immediately. Further maturing, rather than ruining them, increases their quality and durability.
Fattobene means well made in Italian. It is an online shop and a platform to archive and sell Italian everyday archetypes that have a long history.
We travel through Italy to discover special and unique items, like art déco soaps and modernist saffron packagings, old time candies and niche farmers' textiles that have been producing the same way for hundreds of years.
We want to create a place where people can relax and read interesting stories about objects that are difficult to find anywhere else.
The result is a cutting edge collection of timeless items that improve with age and create an atlas of Italian material culture.
Fattobene is curated by Anna Lagorio, journalist, and Alex Carnevali, photographer.
Visual identity and web design by AV.
If you have question, want to suggest new items or simply say hello, please send an email to firstname.lastname@example.org
If you are a journalist, you can download our presskit here or write us at email@example.com
Fattobene allows you to use and share images and content, as long as the source is always mentioned.
Go to the shop now: http://shop.fatto-bene.com/